
🧑🎨 My Role
- Conducted 30+ user interviews with indie creators and studios
- Collaborated with PM and founder to identify product gaps
- Designed modular, role-based dashboards and UX flows
- Built a scalable design system for rapid experimentation
- Led design critiques with Ubisoft advisors and studios
- Created prototypes in Origami and managed developer handoff
🚧 The Challenge - Simplifying LiveOps for Small Teams
LiveOps is essential for retention and monetization, but traditional tools are built for large studios-complex, fragmented, and inaccessible to indie developers.
Key Pain Points
- Steep learning curve across analytics, segmentation, and testing
- Slow handoffs between data, product, and design teams
- Manual spreadsheet analysis slowing experiments
- Creators forced to become analysts